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Choosing a Domain Name

Tips on How to Pick the Perfect Domain Name

25 May 2020 2020-07-10 Technology
Domain name is more than your online address, in fact it’s your online identity and the public face of your brand. A creative, memorable name plays an important part in drawing visitors to your site, but a dull, generic one can also drive them away. Picking the best domain name for your personal or business presence online is one of the most important decisions you’ll make, and getting it right can be a challenge. Keeping your brand in mind and thinking like a visitor can help you find the domain name that perfectly represents your online self.

To start your search for the perfect domain name for your brand or business, it can be helpful to think like a potential visitor to your website. What kinds of domain names related to your niche are easiest to remember or type? Which ones stand out for their originality and accurate representation of the brand behind the site? Consider the most important features of your brand and the message they convey and look for phrases, words, and keywords that might help express those ideas.

While keywords can help with searches for your domain, use them sparingly. The most memorable sites online typically have short, punchy names that are between 6 and 14 characters long, which makes them easy to remember and type into a web browser.

Word spreads about a brand in a variety of ways, even word of mouth. Domain name experts recommend choosing a name that is easy to say as well as to type. That means avoiding names that contain numbers, hyphens, or other special characters that make them hard to pronounce, as well as hard to remember. If your company or brand has a long name, though, consider using its initials, perhaps in combination with a single relevant keyword.


Check availability considering TLD

There are plenty of new domain name extensions available today, from the original .com, .net and .org to niche extensions.

We always recommend choosing a .com domain name. 

Unfortunately a lot of domains are registered and may be your chosen name unavailable considering the domain name extensions you want. For example, if the name with .com is not available, maybe you should tray with some others TLD, which could be .eu or .biz or even the domain of country you targeting (example .si for Slovenia or .it for Italy). If neither this are available, we suggest you consider to try different name.

We know that it is a challenge get the best domain name, because there a plenty of registered domains, but is worth try to find something that represent you and your goals.

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